For nearly 30 years, Laura Laire has helped businesses grow by combining strategic thinking, creative marketing, and operational innovation. As Co-Founder and Chief Creative Officer at LAIRE Digital, she leads the company’s long-term vision, helping clients navigate an increasingly complex marketing landscape through strategy, branding, AI, and business transformation.
Since Co-founding LAIRE in 2013, Laura has played a key role in shaping the agency’s growth and evolution. Her ability to connect business strategy with marketing execution has helped organizations strengthen their brands, modernize operations, and build scalable systems that support sustainable growth.
Laura’s career spans leadership, operations, sales, product development, business development, and marketing. She has led international training initiatives, developed leaders across multiple countries, launched products, and helped organizations adapt to changing markets and emerging technologies. Throughout her career, one principle has remained constant: helping businesses work smarter, communicate more effectively, and grow with intention.
Today, Laura is passionate about helping companies embrace the opportunities created by artificial intelligence without losing the human insight that drives meaningful relationships and lasting business success. She believes technology should simplify complexity, strengthen strategy, and empower people to do their best work.
An international speaker and business strategist, Laura regularly speaks on leadership, AI, innovation, marketing, resilience, and the future of business.
Laura co-founded LAIRE with her husband, Todd, and is the proud mother of two, Skylah and Tristan. Having studied both art and international business, she brings an uncommon blend of creativity and strategic thinking to everything she does. Outside of work, she enjoys cooking, traveling with her family, and pursuing creative projects.
