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OUR PURPOSE

To Be a Vital Partner Helping B2B Brands Like You Connect With Your Ideal Clients Online

How do we do it? We align your marketing and sales goals to strategies with real-world buyer behaviors by creating a remarkable user experience. Once attracted to you, together we convert and nurture prospects with valuable, educational content during their experience through their own version of the buyer's journey today.

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WHERE WE EXCEL

Digital Marketing and Revenue Growth Expertise

LAIRE is a diverse and creative marketing team with expert-level experience in B2B digital campaigns, lead generation, website design and development, and strategic marketing automation. Meet Todd Laire, as he tells you what sets us apart.

"TELL ME SOMETHING NEW"

How Remarkable Is
LAIRE?

Marketing Action Plan

The Marketing Action Plan (MAP) by LAIRE® is designed to give clients a custom marketing strategy and roadmap with smart tactics aligned for revenue growth.

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Growth is meant to be measured. Our clients have 7-figure goals, and we help them get there by counting along the path to new revenue growth. Become our newest millionLAIRE.

P.A.C.E.

Our aim is to support people, animals, the community, and the environment (P.A.C.E.) by partnering with orgs that bring positive change to the world through service. 

Is Your Brand Remarkable?
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"SO WHAT'S THE STORY?"

Our Brand Isn’t Just a Logo or Mission Statement

LAIRE is a real name representing real people who care about consistent personal and business growth.

In 2006, LAIRE Group, Inc. was founded in Charlotte, NC by Todd and Laura Laire with nothing but a mentality to produce significant and consistent results for its clients. Starting with simple website design services, and then social media marketing, the company grew quickly from many referrals. As LAIRE's clients became more sophisticated and challenging, the company turned agency, became a HubSpot Solutions Partner in 2014 to assist with robust and comprehensive marketing automation and sales enablement services. LAIRE has since elevated to become a premier digital growth agency in their region.

Rebranded as LAIRE, Inc. in 2020, the agency runs on the agile methodology to enhance client service delivery for maximum work product iteration and team utilization. The agency has also expanded to Charleston, SC adding additional key members to the strategic and impactful remote team

"WHAT DO YOU STAND FOR?"

Core Values of
LAIRE

Can-Do Attitude

We attack problems by looking for the solution. Through collaboration, we focus and get creative to figure out the "how something can" work first, before "how it can't".

Details Define Us

From our first contact with you, to the one-thousandth email we send for you on your behalf, we are laser-focused on the smallest of details.

Don’t Wing It

LAIRE clients don't "wing it" in their business, and neither do we. If we don't have the answer, we learn and then share.

Not Stuck on the Dot

We firmly believe that small failures lead to bigger successes and that fuels us to keep moving forward.

"Are You an Effective Team?"

Best Team Ever at LAIRE

We are a band of creative, freethinking, and passionate marketing and sales professionals who care about business growth as the backbone of the American economy.

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Todd Laire

CEO & Co-Founder
  • HubSpot Solutions Partner
  • Frictionless Sales
  • Sales Enterprise
  • Social Media Marketing
  • Sales Hub Implementation
  • Sales Hub Software
  • Platform Consulting
  • Objectives-Based Onboarding
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Laura Laire

VP Creative Strategy
  • Inbound
  • Inbound Marketing
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Lisa Morgan

Creative Projects Director
  • Inbound Marketing
  • Growth-Driven Design
  • Delivering Client Success
  • Content Marketing
  • Email Marketing
  • HubSpot CMS for Marketers
  • Client Management
  • Hubspot Marketing Software
April Hamilton

April Hamilton Gordon

Director of Client Success
  • Certified Digital Marketing Professional (CDMP)
  • Professional Certified Marketer (PCM®)
  • Inbound Marketing
  • Inbound
Kelsey Jordan-Account Manager-Charleston, SC

Kelsey Jordan

Marketing Account Manager
  • Content Marketing
  • Email Marketing
  • SEO
  • Social Media Marketing
  • Hubspot Marketing Software
  • Sales Hub Implementation
  • Service Hub Software
  • Platform Consulting
  • Hubspot Reporting
  • Objectives-Based Onboarding
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Stephanie Kidd

Senior Editorial Content Manager
  • Inbound
  • Content Marketing
  • Inbound Marketing
  • SEO
  • Contextual Marketing
Lori Dickey

Lori Dickey

HubSpot Project Manager
  • Revenue Operations
  • HubSpot Sales Software
  • HubSpot Reporting
  • Hubspot Marketing Software
  • Sales Hub Implementation
  • Service Hub Software
  • Platform Consulting
  • Data Integrations
  • Salesforce Integration
  • Objectives-Based Onboarding
Sylvie Kok

Sylvie Kok

UI/UX Project Manager
  • Inbound Marketing
  • Hubspot Marketing Software
  • Client Management
  • Sales Hub Implementation
  • Hubspot Reporting
  • Data Integrations
  • Salesforce Integration
Tami Kellen-Account Coordinator-Huntsville, AL-2

Tami Kellen

Marketing Account Manager
  • Inbound Marketing
  • HubSpot Sales Software
  • HubSpot Marketing Software
  • Service Hub Software
  • Platform Consulting
  • Hubspot Reporting
  • Data Integrations
  • Salesforce Integration
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Meghan Todorova

Graphic Designer
  • Inbound Marketing
  • Hubspot CMS for Marketers
  • Hubspot Marketing Software
  • Digital Advertising
  • Digital Marketing
  • Growth Driven Design
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Ika Chigogidze

Sales & Marketing Copywriter
  • Digital Marketing
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Daniel Di Salvo

Senior Graphic Designer
Ryan Dvorak Graphic Designer

Ryan Dvorak

Graphic Designer
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Ben Culbreth

B2B Content Writer
Charles Hartley Writer

Charles Hartley

B2B Content Writer
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Madeline Toy

Content Writer and Editor
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Tyler Kolbe

Marketing Copywriter
Tara Nelson Headshot

Tara Nelson

Marketing Copywriter
WE CAN HELP YOU WIN TOO

LAIRE Is an Award-Winning Digital Marketing Team

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CHECK OUT AWARDS
START YOUR PATH TO NEW REVENUE GROWTH

Book a 20-Minute Marketing Assessment

Understand how your business ranks amongst competitors, what you're doing right, and where you can optimize your marketing and sales efforts. We promise to leave you with something remarkable.

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GET YOUR EARBUDS READY

Do You Love Marketing? Want to scale your business?
Do you need more leads?

Hosted by Todd and Laura Laire, Married 2 Marketing is the leading podcast for creative digital marketers and entrepreneurs.

SAY I DO AND SUBSCRIBE
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"ARE YOU HIRING? I MIGHT BE INTERESTED OR KNOW SOMEONE WHO IS."

We're Always Looking for the Next Team Member to Join LAIRE

If you have a "can-do" attitude, are laser-focused on details, and have an unshakable passion for all things digital strategy and marketing, then you might be who we're looking for next. Send us your resume and we will be in touch.

VIEW LAIRE CAREERS
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