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Falling Short of Your Growth Goals?

LAIRE Digital Marketing Agency Pricing Packages

Hiring a marketing agency to drive your digital growth is a smart move. If your company is aiming for scalable growth of 15% to 25% annually, partnering with an agency could be the key to reaching those goals. So, what is the cost of hiring a marketing agency? Let’s break it down.

All plans are fully customizable and built around each client’s specific goals. Our Delivery Points (DPs) pricing model offers the flexibility to focus on the strategies and deliverables that drive growth. Below are examples of engagements at different scopes to match varying revenue targets.

 

 

30 Delivery Points* - Starter

Tactic
Result
Delivery Points
1 New Blog/mo
Attract your buyer personas to your website with educational content.
6
12 Social Posts/mo
Use educational social content to attract new followers or nurture existing ones.
6
1 Newsletter/mo
Send a relevant email with company news, educational content, product spotlights, etc.
8
Paid Ad Strategy & Management
Drive measurable results by improving visibility, increasing traffic, and generating leads.
8
Client Meetings
Regular touch points to align on business goals and uncover opportunities for growth.
2

50 Delivery Points* - Most Popular

Tactic
Result
Delivery Points
2 New Blogs/mo
Attract your buyer personas to your website with educational content.
12
12 Social Posts/mo
Use educational social content to attract new followers or nurture existing ones.
6
1 Newsletter/mo
Send a relevant email with company news, educational content, product spotlights, etc.
8
Paid Ad Strategy & Management
Drive measurable results by improving visibility, increasing traffic, and generating leads.
8
HubSpot Revenue Operations
Improve conversion rates through critical automation and produce dynamic dashboards for ongoing optimization.
12
Client Meetings
Regular touch points to align on business goals and uncover opportunities for growth.
4

90 Delivery Points* - Premium

Tactic
Result
Delivery Points
4 New Blogs/mo
Attract your buyer personas to your website with educational content.
24
24 Social Posts/mo
Use educational social content to attract new followers or nurture existing ones.
10
1 Newsletter/mo
Send a relevant email with company news, educational content, product spotlights, etc.
8
1 Case Study/mo
Convert website visitors or nurture existing customers with compelling social proof.
8
Paid Ad Strategy & Management
Drive measurable results by improving visibility, increasing traffic, and generating leads.
8
HubSpot Revenue Operations
Conduct HubSpot audit & implement immediate conversion optimizations & leverage the technology investment.
24
Client Meetings
Regular touch points to align on business goals and uncover opportunities for growth.
8
Struggling With a Site That Doesn’t Convert?

Website Design & Development Project Costs

Whether you’re looking to refresh your existing site or build something entirely new, our team specializes in designing and building custom websites that are not only visually stunning but also strategically built to enhance user experience, scale for growth, and drive results. Our preferred website platform is HubSpot due to its functionality and reliability, but we’ll also work on WordPress. Let us help you create a website that truly represents your brand and meets your business goals.

 

WEBSITE MIGRATION TO HUBSPOT

Move your existing website design and content to the user-friendly and technically reliable HubSpot Content Hub. With this move of platform, you'll realize improved:

  • Page editing capabilities
  • SEO tools
  • Platform stability
  • Tech support
STARTING AT $10,000
CUSTOM WEBSITE DESIGN & DEVELOPMENT

No matter the size of the website, you get a custom design and development experience, tailored to the needs of your visitors, and marketing-ready.

  • Intuitive page editor
  • Page layouts optimized for SEO and conversions
  • Wardrobe of modules for future pages and scalability
  • Smart listing pages for content organization
  • User experience is considered for every element
  • And more!
STARTING AT $20,000
Unfocused Marketing Holding You Back?

Marketing Action Plan by LAIRE® (MAP) Pricing

The Marketing Action Plan by LAIRE® serves as the strategic blueprint for companies aiming to scale and thrive. Our proven, multi-phase process is designed to drive sustainable growth for B2B businesses. The outcome? A meticulously crafted, research-backed growth strategy tailored to your goals.

Whether you choose to implement the plan with your internal team or partner with LAIRE for execution, the MAP sets the stage for success.

 

MAP WORKBOOK
  • Self-paced
  • Downloadable workbook offers a DIY approach suitable for businesses at various stages of growth and with diverse budgets
  • Provides strategic guidance without the time and financial commitment required by the full MAP process
FREE
AI-POWERED MAP
  • 2-3-week process
  • Leverages AI — and LAIRE team expertise — for streamlined planning, affordability, and time-saving benefits
  • The perfect fit for businesses seeking a cutting-edge, efficient way to develop a strategic marketing plan
STARTING AT $7,500
MARKETING ACTION
PLAN BY LAIRE®
  • 8-week process
  • Best suited for businesses with larger budgets seeking a detailed and tailored strategy
  • Offers extensive customization and personalized guidance to ensure marketing efforts align with your unique business needs
$20,000+
Having Trouble Navigating HubSpot?

Explore Our HubSpot Onboarding & Implementation Offerings

Maximize your HubSpot investment with flexible support tailored to your stage of growth. We offer fixed-price projects for initial setup and migrations, alongside ongoing monthly engagements to ensure your portal scales with your strategy.

NOTE: For clients who also need marketing focused engagements, we create a tailored retainer that includes ongoing HubSpot management, based on your unique needs.

Service
Best for:
Investment
Onboarding
New users needing a guided walkthrough and setup of the standard HubSpot tools.
Starting at $2,000
Strategic Workshop
Teams who need a roadmap and process mapping before any technical build begins.
$3,000
Implementation
Scaling firms requiring a custom-built CRM architecture tailored to unique business logic.
$3K-$12K/ Hub
CRM Migration
Businesses moving historical data and complex deal history from Salesforce, Pipedrive, etc.
$2k – $10k+
Integrations
High-growth teams connecting HubSpot to external ERP, accounting, or proprietary tools.
$5K per Object per Sync Direction
HubSpot Lifeline
Ideal for teams who have already completed onboarding and need a HubSpot Admin for flexible ongoing support.
$1,000+/ Month
Brand Feeling Outdated or Inconsistent?

Brand Development & Re-Branding Services

Your branding shapes how your audience perceives and engages with your business across various platforms, and consistency is key. Partner with our experienced designers and brand strategists to guide you through a purposeful rebrand and create a strong, unified image.

START YOUR BRAND JOURNEY
FREQUENTLY ASKED QUESTIONS

FAQs About Our Marketing Agency Pricing Policy

What are Delivery Points?

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Rather than charging by the hour, we use a points-based system where each marketing service is assigned a specific point value. We call these Delivery Points.

This approach offers clear, predictable pricing while providing the flexibility to allocate resources based on your evolving needs — ensuring you get maximum value from your investment.

How does a points-based model benefit me compared to an hourly rate?

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A points-based model eliminates inefficiencies and provides clarity on deliverables. You won’t have to worry about fluctuating hours or unexpected overages. It also allows us to focus on results rather than time spent. 

How are points assigned to different marketing tasks?

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Each task — such as blog writing, email campaigns, ad management, or website updates — is assigned a point value based on complexity, strategy, and effort. This allows for straightforward planning and prioritization.  

Can I adjust my marketing priorities within my allocated points?

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Yes! One of the biggest advantages of our digital marketing agency pricing model is flexibility. If your needs shift, we can reallocate points to different services within your plan to align with your goals. 

How do I know how many points I need?

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We collaborate with you to assess your marketing objectives and recommend the right level of service. You'll receive a detailed breakdown of deliverables and their point values, ensuring complete transparency about what’s included.

What if I need more marketing support than my points allow?

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If you need additional services beyond your allocated points, you can purchase extra points or adjust your plan as needed. We’ll always discuss options with you before making any changes. 

How do I track how my points are being used?

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We provide regular reporting that outlines how your points are allocated and what’s been accomplished, ensuring full transparency. 

Is a points-based system more cost-effective than hourly billing?

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Yes! Because we focus on deliverables rather than time, you get more value from each task. It prevents inefficiencies and ensures that our team works toward results, not just billable hours. 

How do I get started with a points-based marketing plan?

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Contact us to schedule a consultation! We’ll assess your needs, recommend a plan, and help you maximize your marketing investment through our strategic Delivery Points system.

Does HubSpot onboarding require a monthly retainer?

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Not necessarily. We offer HubSpot Implementation Projects as standalone, fixed-fee engagements to get your portal set up correctly from day one. However, many of our clients transition into a Monthly Delivery Point (DP) plan after onboarding to ensure their CRM strategy evolves as their business grows.

Can I use my monthly Delivery Points for HubSpot technical support?

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Yes, you can allocate your points toward HubSpot technical help, dashboard creation, or workflow automation. This allows you to pivot between "content marketing" and "technical HubSpot ops" month-to-month without changing your contract.

Do these prices include the HubSpot software licensing fees?

+-
No. Our pricing covers the LAIRE expert services, onboarding, and management. You will pay HubSpot directly for your software subscription (Starter, Pro, or Enterprise). As a HubSpot Solutions Partner, we can often help you navigate their licensing to ensure you only pay for the "Hubs" and seats you actually need.
NOT SURE WHICH PACKAGE IS RIGHT FOR YOU?

Book a 20-Minute Marketing Consult

Whether you're looking for a comprehensive strategy, a website redesign, or targeted campaigns, we're here to help. Our pricing plans are designed to offer flexibility and value for businesses of all sizes. Request a personalized consultation today, and let's discuss how we can drive your growth and success.

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