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We Know Marketing for Construction Companies

Effective lead generation is the key to acquiring new clients for home remodeling, custom home building, and luxury home construction. But once you’ve got those leads, what do you do next?

You need a specialized construction industry marketing agency that understands the nuances of your business and the specific types of clients you want to attract.

Your resources for home builder or home improvement lead generation should encompass a comprehensive marketing plan that features a social strategy, location-targeted efforts, and industry-specific construction advertising. Not to mention, a strong online presence via a well-crafted website is essential to showcase your portfolio and draw in your ideal clientele.

At LAIRE, we specialize in creating tailored marketing plans for home builders. Our services include award-winning website design and development, SEO, content marketing, sales pipeline management, and so much more.


Lead Generation for Home Construction Clients

We have success marketing home construction companies like yours. And we know the strategic mix that your lead generation resources should include to get you results, and prospects to close to grow your revenue. Learn more about our home builder marketing strategies in this video.

HubSpot Video

Our Construction Marketing Services

Construction Marketing Strategy

As a home builder, you understand the appeal and value of a custom product. We take the same approach with marketing, developing tailored strategies to help your target audience, find you online.

Content Marketing for Construction

Through thoughtful content creation and optimization, we drive brand awareness, generate leads, and foster client trust by showcasing your expertise in the construction industry.

Email Marketing for Construction Companies

We craft targeted home builder email marketing campaigns that deliver the right content at the right time to enhance engagement, generate leads, and foster long-term client relationships.

Construction Website Design and Development

By showcasing your portfolio and prioritizing user experience and functionality, we’ll make your construction website a powerful tool for attracting and engaging your ideal clients.

Local SEO for Home Builders

We optimize your online visibility, enabling your construction business to rank high in home builder local search results, attract local clients, and drive growth for your business.

Home Builder Marketing Automation

By automating lead generation, nurturing, and more, we’ll help you increase efficiency, personalize communications, and drive strategic engagement with potential clients.


Successful Construction Marketing Begins With a Good Foundation

A strategic marketing plan can be your solid ground.

Use our construction marketing checklist to assess your current marketing plan and identify areas for improvement.

Construction Checklist 2023 Cover Tablet

Home Remodeler Grows 62% With Inbound Marketing Plan

For more than 40 years, Tilghman Builders has been a trusted name in home renovation and construction, serving families in Bucks and Montgomery Counties, Pennsylvania. Their passion is helping families fall in love with their homes again. By combining functionality with timeless style, they ensure that every space aligns with clients’ wants and needs.

Through a customized construction marketing plan, Tilghman Builders saw tremendous traffic and lead growth and continues to successfully serve its community.

How We Renovate Revenue

"We’ve been working with LAIRE for the past five years and the experience has been fantastic. They’re strategic in their approach, they collaborate with us regularly and they’re excellent at working within our budget to optimize our spend and focus on generating results for us. I would highly recommend them to any builder looking for results from their marketing and sales efforts."

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Bob Tilghman - Tilghman Builders

Free 1:1 Marketing Consult With LAIRE CEO & Co-Founder

Join Todd Laire for a 1:1 live review where you'll get a website analysis, lead generation opportunities specific to your business, and actionable ways to grow your revenue.

We’ll help you get found online, just like you found us.

Get Personalized, Actionable Construction Marketing Insights