Laura Laire is Co-Founder and VP of Creative Strategy at LAIRE Digital, where she helps shape the company's vision, brand, marketing strategy, and long-term growth initiatives.
For nearly three decades, Laura has built businesses, developed leaders, and helped organizations navigate growth, change, and transformation. Throughout her career, she has repeatedly been recruited into leadership roles because of her ability to identify opportunities, develop people, improve systems, and create scalable solutions.
Before co-founding LAIRE in 2013, Laura served as Director of Sales, Training, and Product Development for an international organization, where she helped develop leaders, create training programs, support product launches, and contribute to growth initiatives across the United States, Canada, Australia, the United Kingdom, Taiwan, Hong Kong, and Singapore. Her experience also includes operational leadership roles where she implemented systems and processes that improved organizational performance and efficiency.
At LAIRE, Laura has played a key role in the company's evolution from a startup agency into a HubSpot Diamond Solutions Partner. Her work spans brand development, marketing strategy, organizational growth, leadership development, and innovation. Today, much of her focus is on helping LAIRE adapt and thrive in an era of rapid technological change through AI-enabled operations, organizational design, and modern marketing systems.
Laura has spent her career redesigning organizations so they perform better. AI is simply the newest tool in that mission. An international speaker and business leader, Laura speaks on leadership, innovation, AI, organizational transformation, resilience, and the future of work.
